Bootstrapping as a coach or a consultant

Great insights on bootstrapping as a solo practitioner from Seth’s podcast last evening. One of the fans asked the pivotal question for folks (the support professionals) like us — “How would an executive coach bootstrap?” Seth’s response was pretty straightforward — Coaches and consultants aren’t bootstrappers but freelancers. They have to fight for each and every […]

You don’t need reassurance, it’s futile!

“You don’t need reassurance. It’s futile. Because reassurance runs out really fast. Embrace a simple idea: you are not selling at people, you are not doing this to people, you are doing it for them.” — Seth Godin If there’s one piece of wisdom you need to bootstrap or kickstart your side gig you just […]

Going solo as a bootstrapper

I’m a fan of microbusinesses. It’s just the right kind of business for me personally since I’m not that swashbuckling entrepreneur every raves about. I don’t wish to be one. Sure, it doesn’t hurt to earn money while one sleeps but I’d rather focus on a business that pays for the value I create working […]

Reasons for not planning so much…

If you’ve been thinking about starting a business or that project you’ve been waiting to get your hands on for the past 18 months, here’s the best advice that I (and even Seth Godin) would give: Stop planning and start doing. Just finished rereading (the second manifesto this week along with two other books) Seth’s […]